GRAPHIC DESIGN

ABOUT

This page is a collection of graphic design projects I've worked on. Be sure to click on image for a full resolution view!

CLIENT ADS

These are a collection of digital banner ads I created for clients.

One of them, Project Lean Nation, was already an established brand who was interested in extending their online presence. They did not have display ads, so I created a set for them, referencing their website for color palette, style, copy, and font style. The client provided photos to use and feedback, suggesting tweaks to their liking. The sizes are 300x250,300x600, 728x90, and 320x50.

The second, Bill Engles, is a small local business. They needed digital display ads to promote their business for the upcoming tax season. Normally, I view the client's website to get an idea of their color schemes, font choices, and photo style. However, the client was a small, local business with no brand identity beyond a simple template website and a name. I wanted to make sure that when I was done, the client would have a striking visual presence. To accomplish this, I created a color scheme that would pop and draw viewers' eyes to the ad, using teal, a darker teal, an orange/yellow, and white. Then I selected sans serif fonts that reflected the client's brand, that they are a serious financial advisor, but are also open and friendly. I layered blocks of color and financial-related images to create "sections" of information that are easy to digest, but still interesting to look at. I translated this over several different ad sizes, keeping the branding I created consistent. The client was thrilled with the end result and reported that they had more foot traffic than they knew what to do with. The sizes are 300x250,300x600, 728x90, and 320x50.

CLIENT ADS

These are a collection of digital banner ads I created for clients.

One of them, Project Lean Nation, was already an established brand who was interested in extending their online presence. They did not have display ads, so I created a set for them, referencing their website for color palette, style, copy, and font style. The client provided photos to use and feedback, suggesting tweaks to their liking. The sizes are 300x250,300x600, 728x90, and 320x50.

The second, Bill Engles, is a small local business. They needed digital display ads to promote their business for the upcoming tax season. Normally, I view the client's website to get an idea of their color schemes, font choices, and photo style. However, the client was a small, local business with no brand identity beyond a simple template website and a name. I wanted to make sure that when I was done, the client would have a striking visual presence. To accomplish this, I created a color scheme that would pop and draw viewers' eyes to the ad, using teal, a darker teal, an orange/yellow, and white. Then I selected sans serif fonts that reflected the client's brand, that they are a serious financial advisor, but are also open and friendly. I layered blocks of color and financial-related images to create "sections" of information that are easy to digest, but still interesting to look at. I translated this over several different ad sizes, keeping the branding I created consistent. The client was thrilled with the end result and reported that they had more foot traffic than they knew what to do with. The sizes are 300x250,300x600, 728x90, and 320x50.

MY WORK

These are a collection of digital banner ads I created for clients.

One of them, Project Lean Nation, was already an established brand who was interested in extending their online presence. They did not have display ads, so I created a set for them, referencing their website for color palette, style, copy, and font style. The client provided photos to use and feedback, suggesting tweaks to their liking. The sizes are 300x250,300x600, 728x90, and 320x50.

The second, Bill Engles, is a small local business. They needed digital display ads to promote their business for the upcoming tax season. Normally, I view the client's website to get an idea of their color schemes, font choices, and photo style. However, the client was a small, local business with no brand identity beyond a simple template website and a name. I wanted to make sure that when I was done, the client would have a striking visual presence. To accomplish this, I created a color scheme that would pop and draw viewers' eyes to the ad, using teal, a darker teal, an orange/yellow, and white. Then I selected sans serif fonts that reflected the client's brand, that they are a serious financial advisor, but are also open and friendly. I layered blocks of color and financial-related images to create "sections" of information that are easy to digest, but still interesting to look at. I translated this over several different ad sizes, keeping the branding I created consistent. The client was thrilled with the end result and reported that they had more foot traffic than they knew what to do with. The sizes are 300x250,300x600, 728x90, and 320x50.

MY WORK

These are a collection of digital banner ads I created for clients.

One of them, Project Lean Nation, was already an established brand who was interested in extending their online presence. They did not have display ads, so I created a set for them, referencing their website for color palette, style, copy, and font style. The client provided photos to use and feedback, suggesting tweaks to their liking. The sizes are 300x250,300x600, 728x90, and 320x50.

The second, Bill Engles, is a small local business. They needed digital display ads to promote their business for the upcoming tax season. Normally, I view the client's website to get an idea of their color schemes, font choices, and photo style. However, the client was a small, local business with no brand identity beyond a simple template website and a name. I wanted to make sure that when I was done, the client would have a striking visual presence. To accomplish this, I created a color scheme that would pop and draw viewers' eyes to the ad, using teal, a darker teal, an orange/yellow, and white. Then I selected sans serif fonts that reflected the client's brand, that they are a serious financial advisor, but are also open and friendly. I layered blocks of color and financial-related images to create "sections" of information that are easy to digest, but still interesting to look at. I translated this over several different ad sizes, keeping the branding I created consistent. The client was thrilled with the end result and reported that they had more foot traffic than they knew what to do with. The sizes are 300x250,300x600, 728x90, and 320x50.

MY WORK

These are a collection of digital banner ads I created for clients.

One of them, Project Lean Nation, was already an established brand who was interested in extending their online presence. They did not have display ads, so I created a set for them, referencing their website for color palette, style, copy, and font style. The client provided photos to use and feedback, suggesting tweaks to their liking. The sizes are 300x250,300x600, 728x90, and 320x50.

The second, Bill Engles, is a small local business. They needed digital display ads to promote their business for the upcoming tax season. Normally, I view the client's website to get an idea of their color schemes, font choices, and photo style. However, the client was a small, local business with no brand identity beyond a simple template website and a name. I wanted to make sure that when I was done, the client would have a striking visual presence. To accomplish this, I created a color scheme that would pop and draw viewers' eyes to the ad, using teal, a darker teal, an orange/yellow, and white. Then I selected sans serif fonts that reflected the client's brand, that they are a serious financial advisor, but are also open and friendly. I layered blocks of color and financial-related images to create "sections" of information that are easy to digest, but still interesting to look at. I translated this over several different ad sizes, keeping the branding I created consistent. The client was thrilled with the end result and reported that they had more foot traffic than they knew what to do with. The sizes are 300x250,300x600, 728x90, and 320x50.